Plum Orchard Inn Branding, Print, & Web Design
Plum Orchard Inn was the undertaking of my senior year Capstone course at the University of Illinois. What culminated in a fully fleshed-out brand system, collateral, website, and museum exhibition all began as a love letter to a island in Georgia where I spent many summer days as a kid, admiring the history and wild horses around me.
Brand System
Print Design
A Historic Reimagining
The Plum Orchard Inn project reimagines the home as a return to its glory days of being a hosting center for visitors of the island. Taking inspiration from the success conversion of another former Carnegie mansion on the island, Greyfield Inn, and the many historic hotels which previously thrived on Cumberland Island, Plum Orchard’s conversion to a hotel would enable funding for the preservation and maintenance of the space. This reimagination is centered around respecting both the history of and nature of the island, while also breathing new life into its legacy.